Following Warner Music’s claim that it’s making far too little money from the success of music games like Guitar Hero, Wedbush Morgan analyst Michael Pachter told Gamasutra his thoughts on the situation. “Activision doesn’t ‘need’ Warner Music at all,” he says.
“There are over one million songs out there — probably two million — and Activision is going to turn fewer than a thousand of them into Guitar Hero songs every year.”
“Warner is wrong when it says you buy Guitar Hero for the song,” says Pachter. “You buy Guitar Hero for the game, and the song creates the challenge. It’s quite different from an iTunes download, where the only purpose is to listen to the music.”
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